However, they were concerned about the company’s financial situation since a lot of money was sunk into the refrigerated vending machines from the original business model. He came in seeking a $500,000 investment in exchange for 7% equity.Īll five sharks were impressed by Simply Good Jars’s tasty salads, innovative packaging, and sustainability mission. What happened to Simply Good Jars on Shark Tank?Ĭannon pitched Simply Good Jars to the show’s five “sharks”: Mark Cuban, Lori Greiner, Kevin O’Leary, Robert Herjavec, and Daymond John. And for every pledge received, Simply Good Jars donates to a local food drive.
#Simply good jars code#
Customers simply need to scan the QR code on the jar to make such a pledge. To solve this issue, the company today asks customers to pledge to reuse, repurpose, or recycle the used packaging. Unfortunately, the shift in business model ended the company’s jar return policy and threatened to derail its goal to keep its jars out of landfills. This is in stark contrast to its competitors, which had more scattered supply chains, limiting them to only half of Simply Good Jars’s production capacity. Since all the ingredients it uses are sourced from within a 500-mile radius of its production facilities, the company was able to fulfill almost 99% of its wholesale orders in 2021. However, with the stay-at-home orders brought about by the COVID-19 pandemic, Simply Good Jars was forced to pivot to a home delivery business model before finding its footing in retail stores. The company encouraged customers to return the used jars to cut down on the company’s environmental impact. Simply Good Jars initially sold its products in refrigerated vending machines that were stationed in places with “captive audiences,” such as airports, convention centers, universities, and office buildings. How does Simply Good Jars sell its products? By using such packaging, the company can provide restaurant-quality salads in convenient, easy-to-carry jars. This technology keeps salads fresh for two to three times longer than normal without preservatives. To “revolutionize” packaged salads, he came up with an innovative packaging technique: the patent-pending SMARTJAR technology. So after graduating in 2017, Cannon launched Simply Good Jars with a $1,000 loan. That’s when he thought of selling healthy food and making it accessible. While spending late nights studying, he found himself eating too many unhealthy ready-made meals.
After an 18-year career in the restaurant industry, Cannon took up an MBA at Temple University’s Fox School of Business. The company was founded by chef-turned-entrepreneur Jared Cannon. The company has five salad offerings, each sold for $10.99 a jar:
They can also eat straight out of the jar even while they’re on the go. People can easily mix their salad by just shaking the jar. Simply Good Jars is a Philadelphia-based startup that breathes new life into the packaged salad market with its grab-and-go jars. Sounds familiar? That’s because Simply Good Jars was featured in the hit reality show Shark Tank. In this blog, we are sharing the success story of one of our clients: Simply Good Jars. We then apply industry best practices to ensure that every package that comes off the line is of excellent quality. This is why we at Pro-Motion Industries work hard to guide all our clients toward the right labeling choices. "If you had an idea that was compelling enough for someone else to believe in what you were doing, then you could effectively get funding to launch these business ideas," he said.Product labels can make or break sales. It was at Temple where Cannon said he learned about startups and investments. Cannon, who now lives in New Jersey, said he realized how much single-use plastic was being wasted and discarded.Ĭannon, who has a master's degree from Temple University, tried out various designs before settling on the current jars, which use a patent-pending packaging technique to preserve fresh ingredients without the use of preservatives. Kitchen workers use the plastic containers for personal drinks, ingredients for the line and more. The concept was born from the idea of the famous restaurant quart container. He was working in Charlotte when he was formulating the idea for Simply Good Jars in 2010 or 2011, he said. Cannon, a 2004 graduate of Newark's New School, attended the Culinary Institute of America in Hyde Park, New York, and worked as a chef in kitchens around the country – including a stint at Iron Hill – for about 18 years before shifting gears.
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